Birds Eye View

A Fresh Look at Frozen Vegetables

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The only thing that matters to us is quality vegetables. Our farmers pick only the best vegetables, and we freeze them in a flash to preserve their freshness.

Fresh Factors

Are frozen vegetables healthy? Yes, our veggies are flash frozen and are still at peak freshness when they reach your plate.

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Where Goodness Grows

Birds Eye veggies ripen in the field—not on the truck. See where our vegetables are grown.

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Our Story

Meet Clarence Birdseye, a visionary who changed the way America eats vegetables. He invented frozen foods as we know them today. The rest, as they say, is Birds Eye history.

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Fresh News Stories

Grow your knowledge about vegetables with just-picked articles.

  1. 33 Super Surprising (and Super Delicious) Ways to Eat Cauliflower

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  2. Eat Plant-Based Foods for Health

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  3. US Adults Not Eating Their Fruits and Veggies

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  4. EatingWell: Vegetarian Chili

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  5. Eating for healthy aging: Adopt an anti-inflammatory diet

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  6. 14 Recipes For Corn Off the Cob

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  7. Leafy green vegetables take the spotlight

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  8. Corn is an a-maize-ing plant!

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  9. The Secret to Getting Kids to Eat Their Vegetables

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Our Partners

  1. Birds Eye is a proud partner of Environmental Media Association’s “Green My School” program where celebrities visit their hometown school to plant and cultivate a garden, instilling the importance of plant-based nutrition and agriculture.

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  2. Did you know that half your plate should be filled with vegetables and fruits? Click to find more healthy eating tips. You can also track your diet, physical activity, and learn how to use all five food groups to build nutritious meals.

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  3. Join the Meatless Mondays movement! Our frozen veggies make it easy to eat meatless meals any day of the week. Explore dozens of simple yet hearty vegetarian recipes, and start meal planning today.

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